Logical Expressions Blog

Better Books, Profitable Publishing

SPOC and 17 Ways to Bundle Your Book

This week, we have been busy with various promotional efforts relating to the Self-Publishers Online Conference. It's only a month away now, and I sent out the first 2010 edition of SPOC News yesterday. I hope you'll all mark your calendars for May 12-14!

Plus, I'm pleased to report that when you register, you'll also get a discount on book promotion services from our new sponsor Send2Press. I've used their services to send out press releases about our own books, and of all the services I've used, they have offered the best online exposure. (I've gotten a ton of Google alerts on myself lately!)

Since marketing has been on my mind, this week's article focuses on how you can market your book more effectively by bundling it with other products.

Seventeen Ways You Can Increase Profits by Bundling Other Items with Your Books

by Susan C. Daffron

If you can think of other items you can bundle with your book, you can dramatically increase your profits


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