I've been spending a lot of time dealing with email related to the Small Publishers, Artists and Writers Network (SPAWN) Web site. As I've mentioned, I'm now the president of the association and I recently rebuilt the Web site at www.spawn.org. Another little piece of the fall-out related to the massive Web site overhaul was discovering problems with the newsletter lists. So I moved them all over to AWeber, which is the email autoresponder service I use for this Publishize newsletter as well.
In any case, I've spent a lot of time explaining to people why this switch was necessary. A while ago I wrote an article on how to get your ezine delivered, which covers this topic in more depth. I thought about sending it out as a newsletter, but the problem is that it is filled with words that would trigger everyone's email filters. If you don't know what I mean, that's exactly why you should read the article. After all, if no one ever gets your newsletter, what's the point?
Enjoy!
Get Your Ezine Delivered
by Susan C. Daffron
Thanks to spam, getting email where it needs to go has become increasingly difficult.
Technorati Tags:
marketing,
email,
email marketing,
newsletter,
newsletters,
spawn,
small publishers,
artists,
writer,
writers,
author,
authors,
book,
books,
write,
writing,
self,
publish,
self publish,
self-publish,
self publishing,
self-publishing,
self publisher,
self-publishers,
self publishers,
self-publisher,
logical,
expressions,
logical expressions,
susan,
daffron,
susan daffron,
susan c daffron
posted @ Thursday, September 24, 2009 3:50 AM