Logical Expressions Blog

One of the benefits of putting on the Self-Publishers Online Conference, is that we get to hear publishing advice from the other experts who speak at the event. Like attendees, we're still learning everything we can about book publishing and marketing. After this year's conference, we sat down and mapped out a plan for our next book, based on what we learned at SPOC. Instead of writing books and then publishing a blog or article site, we're doing the articles and blog first. Today, I'm pleased to say, we have the first glimmers of our upcoming TechnoHomesteaders book....

Today, I'm making a command decision. At the beginning of the year, I thought about switching the frequency of the Publishize newsletter from weekly to every other week. But in January, I sort of kept writing it every week because I'd had a couple weeks off in December and was in the mood to write again. Now, I've decided it's time to make the break. Next Wednesday, you won't receive this newsletter. I have vast amounts of writing I need to do in preparation for a new project we're launching. And I have a bunch of work to...

I was reading a magazine article about happiness and it said the most content people take pleasure in little things. According to experts, having tons of money and an expensive car aren't what make people happy. It's the little day-to-day stuff. Since it's January and the gray weather in many parts of the country is bringing people down, here are five things that made me happy today: 1. The sound of my husband's laugh and his big grin when he was amused by something dopey I said while we were doing dishes this morning. 2. The sight of...

As noted in the article, I have returned from my latest trip. Never in my life have I done back-to-back traveling like this before. Let me just say that air travel is not as much fun as it used to be. Even though getting there (and back) was not half the fun, my experience at the No More Homeless Pets Conference and the subsequent visit to the Best Friends Animal Sanctuary  was incredible. (I'm even in the closing video - http://video.bestfriends.org/media/p/1347.aspx) I realize it has nothing to do with publishing, but if you are an animal lover...

I often wonder if I worry too much. As a consumer myself, I want our customers to be happy purchasing the things we produce. I've had enough buyer's remorse in my life that I don't want to inflict it on anyone else. Obviously, not every client we've ever had loves us, since people don't always get along. However, we do try to represent the products we sell accurately. I think that is why we've only had two product returns in the five years our online storefront has existed. In both cases, people simply didn't read the text explaining what...

Sometimes you realize that the right time to do something is right NOW. This morning, even though I had about 100 work-related things to do, I realized I couldn't put off harvesting my basil and my garlic. You know fall is approaching when the basil starts to get weird, and you have to just rip out the plants. It was a harvest it, or lose it moment. Many heads of garlic are now hanging in the woodshed curing (drying). I also spent a peaceful half-hour sitting in my garden de-stemming the basil. The leaves spent most of the day...